Monday, 10 December 2018
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Purely Fish Expands Dog And Cat Ranges

Pet food brand Purely Fish launched four new products at PATS Telford.

The Cornish company that produces a range of 100% natural pet food and treats made from fish has developed two new products for dogs and two for cats.


New for dogs are Smoked Salmon Crisps, made from smoked salmon skins that have been baked, not fried, and Cod Training Treats, 10mm cubed training treats made from nothing but cod skins and again baked, not fried, and low in fat.


New for cats are Smoked Salmon Snacks, tiny pieces of baked smoked salmon skins, and Cod Crunchies, bite-sized cubes made entirely from cod skins. 

All four products are packed in 20g pocket-sized foil packets, enabling pet owners to treat their pets on the go as well as at home. All the new products are gluten free and hypoallergenic.


Purely Fish business development manager Karen Scott said: “We have listened to our customers and developed four new products that pet owners really want.


“We have been able to maintain our core values of 100% natural pet products, made with a minimum of 85% fish, fit for human consumption, while introducing a sense of humanisation to a range that can be developed with many more fish combinations.


“We are also extremely proud to offer premium, healthy pet treats for dogs and cats, costing less than a £1 per pack (RRP 99p).”


Purely Fish has been operational for just over 12 months and in that time the brand has grown considerably, with an ever-increasing number of independent stockists and larger leading UK retailers across the UK. The brand has also sold to Taiwan, Hong Kong and Singapore.


The Bark Box

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